When we are planning your digital strategy at Ziptech, you’ll hear us talk about audit and accountability. When you invest in digital transformation strategies, you need to be sure that you are getting a return on your investment. One of the services that we offer is reporting on the effectiveness of any plan we help you put in place and matching the statistics up with your real business goals. This helps you justify your costs as well as guide future technological choices.
In this article, we run through some of the key indicators that might be reviewed when we are reporting on your digital transformation applications.
Some of the primary goals that might shape your business goals are:
Speeding up business processes/ flexibility
Improving experience for customers
Improving experience for employees.
Any digital transformation strategy should aim to be effective in at least one of these areas. We can guide you through the various steps of an audit – recording, data crunching, reporting, analysis and goal setting.
Once you have your data, there are lots of ways that digital transformation can impact your business.
Information is the key to creating successful and innovative business strategies. However, it can be hard to process the sheer amount of available data into something useable. Once you know how to navigate the information landscape, it can tell you things about your business and client base that you need to know to grow and improve.
Seamless integration invariably means greater efficiency which saves you time and money. These are both limited resources but your ability to digitally increase your efficiency can stretch them beyond what you thought was possible. Marry customer data with marketing tools, route mapping with your ordering system, customer feedback with training schedules and so on. There are many possibilities out there and you can see tangible results by monitoring your various integrations.
In order to have an automated workflow, you need to know what specifics to build into your system. For example, you might choose peak times to interact with you customers or set various employee reminders to increase productivity.